Fiber

Commerce is being rebuilt. The buyer side is still empty.

Every decade the infrastructure resets. Catalogs went online. Then cookies, pixels, and wallets. Now agents route the transaction, and identity, attribution, and settlement for that era have not been built. Fiber is the consumer product that becomes that layer.

Principles

  • Buyer-aligned across merchants.
  • Neutral by construction.
  • Consent the user controls.
  • Estimated is never final.
  • Roadmap is never traction.

Team

Previously together at Moonwalk Labs for five years. Extended bench across engineering and chain: Tim Giblin, Laurent Salou, Ijaz Rehman.

GC

Greg Consiglio

Co-Founder

  • EVP, Ticketmaster: built the affiliate program on last-click rails that agents now break
  • President and COO, TV rewards software (NASDAQ): rewards software on best-offer psychology
  • SVP International Ops, AOL
  • Co-founder, Moonwalk Labs
NN

Niko Nikolaou

Co-Founder

  • 2x CPG founder (exit)
  • BD and Product, Moonwalk Labs
  • Creative Director, top global agencies
OJ

Olly Jones

GTM and Growth

  • Founder and Partner, GTG Studio: lean growth for Pre-Seed to Series B across B2B, crypto, fintech, payments, and SaaS
  • AI Growth Lead, Myosin
  • Head of BD and VP Partnerships, Palm NFT Studio and Candy Digital
  • 11 years American Express, including Head of Partnerships, Amex Labs

A small team. An agent fleet does the work.

A standing fleet

Specialized agents hold defined chairs: strategy, brand, voice, engineering, curation. Materials ship through them daily.

Adversarial by design

Blind parallel builds, graded head-to-head. A neutral agent gates coherence. No agent clears its own work.

Humans ratify

Every rule is logged as proposed until a human ratifies it. The team owns judgment, final art, and go or no-go.

Pre-launch. The waitlist is open.

Join the waitlist